Playful Tooth Chart Dental Plan Display Ad Set
A playful display ad set for a dental plan for freelancers, with a numbered tooth chart, mint coverage tags and a star-topped wisdom tooth button.
3 pages
A three-size display ad set for an individual dental plan aimed at freelancers, gig workers and the self-employed who lost their employer's benefits. Each size carries the same idea: a dentist's printed tooth chart with numbered teeth, a few ringed in mint with what the plan covers, and the last wisdom tooth wearing a gold star and doubling as the call-to-action button. A big navy headline, a short offer line, the logo and web address round it out, with a pale pink backdrop behind the chart on the tall unit. The look is cheerful and a little cheeky, in enamel white, mint, gum pink, navy and sticker yellow with a soft, rounded display typeface. The set covers a medium rectangle, a leaderboard and a half page, and the copy and coverage lines can be swapped for another dental, vision or health plan.
