Chalk Script Chain-Stitch Denim Boutique Signature Logo
A hand-lettered script signature logo for a denim boutique, with a chain-stitch swash ending in a rolled cuff, in indigo, chalk white and red.
2 pages
A signature-style logo for a small denim shop or tailor, with the owner's name in a bold hand-lettered script and a small line of spaced capitals underneath. A row of interlocking chain-stitch loops grows out of the last letter's tail and runs back under the name to a little rolled cuff, finished with a thin red and white stripe. Fine broken streaks across the thick strokes give the lettering a dry chalk-on-cloth feel. It comes in two versions, chalk white on deep indigo and indigo on a pale chalk ground, with a single red accent, and it suits any tailor, alteration shop or workwear brand.

















